Script:
It does more than you expect!
(Tiger Braun, a Project Manager, is presenting a product to his sales staff.)
(The underlined sentences are spoken by one or some of the sales staff.)
Hello! Am I late?
No. it's 5 to 9.
Good! Have you seen the brochure on the desk?
Yes!
Thank you all for making it here. I know you are busy at this time of the year. Can I take this opportunity to wish you all a merry Christmas!
Merry Christmas! Merry Christmas!
So, everybody's here! Good, then I'll get started.
I've invited you here today to present to you the latest model of our smart phone -- I would like to briefly run through the 3 Ps for the new model -- the Product, the Place and the Price. Please stop me whenever you've got a question.
To start with, I'll focus on the features of this new model. Please look at the screen. This is the picture of Fora 1300 and its functions. You see, it's small enough to fit right in the palm of your hand. It measures 11.2 x 6.0 x 2.2cm, including the 2cm antenna, just slightly larger than a mobile phone and yet it incorporates a small, yet functional physical keypad.
Isn't it too tiny to use?
Well, you can try it when we finish. You'll find it surprisingly easy to use. The screen is 4.5cm x 4.5cm. This phone makes both a great PDA and a cellphone. You can make phone calls and store up to 1,000 contact names. And you can also browse on the Web. It's reliable for light duty. It allows you to perform certain tasks that you would normally need a computer for. For example, when you are in a meeting and someone needs a figure that you know you have received in an email, you can download the email and view the spreadsheet and give the figure. Then you may find yourself rather grateful that your smart phone is more than a cellphone and a PDA.
Of course, it has all the normal features such as a clock, alarm, reminders, stopwatch, calculator, games, tone composers, etc. plus a built-in camera and speakerphone. In a word, it has just about everything you can think of and it does more than you expect!
OK. Now, let me move on to the next point -- the Place. I mean, how we are going to distribute the product and where. The launch date for the Fora 1300 will be January 1st next year so that it will definitely be in the shops in time for the present-buying season at Spring Festival. It will be in stock in all retail outlets throughout the country by then. We will also be making the phone available by mail order and online, with a guaranteed 6 days delivery.
Pricing comes along with the product going on the market. At present, the new model will retail at $499. That should be quite a reasonable price considering the quality and the advanced features.
Right, I'll stop there. I hope you've got a clearer picture of the Fora 1300. And I hope you will be 100% behind this model.
Sure, but how does this model compare to our biggest competitor. SAMSUNG i700?
Good question, Philip. Well, it's smaller in size, and the screen is brighter. The battery lasts longer, and most important of all, it's more user-friendly.
Is it competitively priced?
It's set at the same price as SAMSUNG i700.
It's still a bit more expensive than some products of its kind. It's difficult to set people to pay $500 for a phone.
That's true! I know a high price can stop people from considering our product, but we're offering discounts and free Spring Festival gifts.
That's good. The competition sets tougher every year.
Key: